Amazon has announced the launch of its own-brand budget beauty range through its Find fashion label.
The beauty range features a range of color cosmetic products in four categories – eyes, face, lips and nails – with all items priced for the mass market between £5.23 and £12.46. Amazon has added a twist to the new line, with no product available as a single item, instead coming in bundles of complementary items.
Bundles include the Lip Bundle, which include a lipstick and liner, the Cheek Sculptor Contouring Bundle, which has a highlighter/stick blusher combo, and the Midnight Black Bundle, featuring a volumizing mascara and black eye marker.
Amazon is offering discount to Subscrive & Save customers who purchase repeat orders.