Amway has cut the ribbon on its first manufacturing facility in India. The Rs550 crore plant is located in the Dindigul district of Tamil Nadu.

The Indian plant is the direct sales giant’s third located outside of the US and Amway is said to have spent more than 30 percent of its allocated funds for global expansion in India.

“The manufacturing plant in Tamil Nadu is another example of Amway’s belief in the India market and reiterates our commitment to ‘Make in India, Make for India’. We believe the facility is among the very best in the nation. The state-of-the-art operations will further strengthen our efforts to develop India-specific products, which should support greater growth and meet the increasing demands of consumers,” said Doug DeVos, President Amway Corp.

“The fact that India has been chosen among the four countries where we have invested in a manufacturing facility across the world shows the strategic importance that India as a market holds for Amway. We are committed to the Indian market and will work with the authorities to ensure that they have a better understanding of the direct selling industry,” added Samir Behl, Amway’s Regional President, Europe, Africa and India.