THE WHAT? Bath & Body Works has announced that its Board of Directors has appointed Gina Boswell as Chief Executive Officer and a Member of the Board, effective December 1, 2022.

THE DETAILS Boswell replaces Sarah E Nash who has served as Interim CEO since May 2022. She will remain Executive Chair through the end of the Company’s fiscal year on January 28, 2023, before transitioning back to Chair of the Board.

THE WHY? Boswell’s 30-year-long career spans senior roles at the likes of Unilever, Alberto Culver and The Estee Lauder Companies. As Nash commented, “Gina is a proven leader of global businesses with decades of beauty and personal care industry experience and an impressive track record of driving profitable growth. Gina’s customer-centric mindset, multi-channel expertise and passion for building high-performance cultures make her the ideal leader for Bath & Body Works’ next growth chapter. The Board is confident that her industry knowledge and collective skillset will help the Company in continuing to enhance our omni approach, executing our merchandising initiatives, and accelerating growth across channels, categories and regions to ultimately drive enhanced value for shareholders.”