THE WHAT? The Body Shop’s products will soon be available in 50 Canadian Shoppers Drug Mart outlets and online.
THE DETAILS A curated selection from The Body Shop, known for its ethically procured and sustainably produced items, will be featured. This will encompass products across bath, body, hair, and skincare categories from their acclaimed lines, such as Vitamin C, Vitamin E, Edelweiss, Tea Tree, and Hemp. The brand’s signature product, Body Butter, will also be on offer.
THE WHY? Gwennaëlle Varnier, VP of Prestige Beauty at Shoppers Drug Mart, noted the rising trend in body care purchases within Canada. “Our customers trust our curated beauty selection,” she stated, emphasising the decision to incorporate The Body Shop products, as they align with the retailer’s mission of promoting sustainable choices and echo the growing consumer demand for eco-conscious brands.