Chinese beauty company Shanghai Jinjia raises Series A funding from Meridian Capital China

Chinese beauty company Shanghai Jinjia raises Series A funding from Meridian Capital China

THE WHAT? Shanghai Jinjia has raised Series A funding from Meridian Capital China, a leading venture capital company in China, specialising in the Consumer & TMT sectors.

THE DETAILS Terms of the transaction were not disclosed, with global investment banking advisor for Asia BDA Partners being the exclusive financial advisor to Chinese cosmetics company Shanghai Jinjia.

THE WHY? Maggie Wang, Founder of Shanghai Jinjia, said: “Jinjia operates through an array of brands rather than a single-brand approach, which allows us to meet various and changing demands from today’s younger consumers. With the additional support from our investors, we hope to further strengthen our R&D capability, expand the product portfolio, and complete an omni-channel network via offline footprint expansion.”

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