THE WHAT? Duty free operators are offering their best customers destination-less flights to enable them to shop at the airport, according to a report published by Bloomberg.
THE DETAILS Lotte Duty Free organised a flight for its VIP shoppers, which left Korean airspace before circling back, enabling all on board to qualify for their duty-free allowance, says Bloomberg, and has five more such journeys planned, while rival Shilla is planning two such sorties this month.
THE WHY? With the global pandemic grounding most passengers, duty free operators have been hit hard – and as international travel continues to be restricted, travel retailers are getting creative.