Major players within the packaging market are being pushed to consolidate as companies continue to seek more cost effective packaging solutions.

Indeed the European packaging market is becoming increasingly fragmented as key players, such as RPC Group, blaze an acquisition trail in a bid to keep up with the increasing need to cut costs and have more efficient packaging.

Yet while RPC was said to have eyed a potential 100 possible acquisitions in Europe, it acquired just six, which have all been seen as successful. Indeed, the company is on the right path, with a limited number of customers and a need from those customers for good value, consolidation is the key going forward in the industry.

RPC has also announced it is due to save £50 million from closing the Reykjavik head office and plants from both businesses, and restructuring production in another location.