EFI SA, part of the Artexis Easyfairs Group, has announced the acquisition of French company Oriex Communication in a bid to expand further in the international packaging event and congress sector.
Artexis Easyfairs Group is aiming to extend its presence in the packaging sector following the acquisition of Oriex, with the expansion of its trade fair portfolio, which currently includes 32 events across 11 countries, attracting over 100,000 visitors and 3,500 exhibitors each year. These include Packaging Innovations, Luxury Packaging, Label&Print and Empack.
Oriex creates events within the packaging industry such as ADF & PCD (Aerosol & Dispensing Forum and Packaging Perfumes, Cosmetics & Design) which took place in Paris last week. The two events attracted over 6,000 visitors from around 70 countries, and had 350 exhibitors. Representatives from R&D, innovation, development, purchasing and marketing divisions attended.
Oriex will now continue under the leadership of Eric Everard of Artexis Easyfairs.
The acquisition follows a host of Easyfair acquisitions last year, with the company purchasing Macropak in Utrecht, Pack&Move Basel, and Northeral, organisers of the Maghreb Pharma expo in Algiers, all big players in the packaging industry.