L’Oréal Professionnel USA has announced Emilie Poisson as new General Manager, who as part of her position will head up business leadership as well as pushing for continued company growth.
Most recently the General Manager for L’Oréal Travel Retail Americas, Poisson has worked for the company for 18 years across many L’Oréal brands and categories such as makeup, skin care and hair colouring.
As part of her position Poisson is said to be looking to collaborate with L’Oréal Professional salons and hairdressers in a bid to retain the professional aspect of the brand.
Speaking about her appointment, Poisson said, “Moving to the professional products division has been something I have wanted to do for quite some time.
“The passion of hairdressers, the emotional connection they foster with clients, and the community they create is what makes this industry unique and why I am so excited to be a part of it!”