Emirates teams up with Dior and Davines to create crew beauty hub

Emirates teams up with Dior and Davines to create crew beauty hub

THE WHAT? Emirates has announced the launch of a bespoke beauty hub for cabin crew in Dubai in collaboration with Dior Beauty and Davines.  

THE DETAILS Open seven days a week, and serving the airline’s 18,000+ cabin crew based in Dubai, the warm and welcoming space will offer personalised appointments with consultants offering expert recommendations on make-up application, nutrition, fitness, skin care, hair care and best practice for both male and female grooming.

THE WHY? The hub is designed to offer a one-of-a-kind and immersive beauty experience exclusive to Emirates Cabin Crew, presumably like all employee perks, designed to recruit and retain the best-in-class staff.

Emirates said in a statement, “The world of Dior beauty is ‘defined by a spirit of audacity and innovation, accompanied by a thriving tradition of excellence’ that marries perfectly with Emirates commitment to innovation and constant investment into elevating the travel experience. As the face of a globally recognised brand, Emirates highly trained, professional, and cosmopolitan cabin crew are a core part of this experience.”