If the concept of future–proofing is the process of anticipating the future and developing methods of minimizing the effects of shocks and stresses of future events
How can the cosmetics industry plan ahead?
What trends do we follow and who should lead them?
What tools are needed and where do we find them?
What standards are required and who should set them?
This month’s panel
Arnita Wofford Global Director of Marketing for Beauty & Personal Care at Univar Solutions
Samantha Kidjo Founder ICI Care
Kailey Bradt Founder at Susteau
Discuss how to FuTure Proof: Hair Care