L’Oréal-owned Giorgio Armani Beauty has announced its partnership with the 75th Venice International Film Festival as Official Beauty Sponsor.
The brand, who counts actress Cate Blanchett as global beauty ambassador, will provide the official make-up to the festival’s guests, among them the celebrities destined to walk the red carpet.
“In the 18 years since its launch, Giorgio Armani beauty has sought to interpret and enhance the individual beauty of women. Simplicity, natural elegance and authenticity are values underpinning innovative products that promise exceptional lightness, comfort, hold – and a sophisticated natural finish,” said the brand in a statement. “Today, Giorgio Armani beauty brings its values and its beauty expertise to one of the most acclaimed film festivals in the world.”