THE WHAT? Japanese beauty brand POLA has opened its flagship store at Harbour City in Hong Kong.
THE DETAILS The new store design mirrors the theme of the brand’s 2020 online art gallery and artwork created by Japanese floral artist Makoto Azuma, named “Flowers of Anima.”
Using screens within the store, the artwork showcases the next generation of plants captured in a timelapse format.
THE WHY? Complementing the launch of the new flagship store, POLA has launched an upgraded version of its hero B.A collection into the 6th generation. The store also caters to various consumer preferences and features edible as well as whitening products.