Jawed Habib Hair and Beauty, which runs a chain of 484 salons across India, is launching a line of hair products.
Jawed Habib previously had a retail arrangement with Sunsilk, yet the company is now going solo in an attempt to capitalize on its existing network of customers.
The range will be called ‘Jawed Habib Hair Yoga Products’ and will be manufactured by retail company Urban Life, to which Jawed Habib has licensed its brand name. Products will include shampoo, conditioner, hair mask, serum and henna.
The range will retail in the Rs 350-500 price bracket and will launch in May this year.
Jawed Habib, the company’s founder, told The Economic Times, “All Jawed Habib business models have received high consumer traffic, following which we thought of introducing something from our own label into cosmetic products.”
The range will initially retail through salons but Habib hopes to eventually sell the products through retail outlets.