Jo Malone has named actor John Boyega as its first male global ambassador or, as the The Estee Lauder Companies-owned brand puts it ‘first London gent’.
Best known for his leading role in Star Wars, the Peckham-born movie star ‘reverberates with vigour and energy’, according to the brand.
“I love the creativity and storytelling element of Jo Malone London. It’s something I resonate with, it’s how I work best. With discussion, collaboration and down to earth honesty,” Boyega said.
“A born and bred Londoner, John is intelligent, inclusive and witty,” said Jean-Guillaume Trottier, Global President, Jo Malone. “He shares our core values of generosity and creativity and is unafraid to speak his mind.