Kate Hudson unveils supplement brand InBloom

Kate Hudson unveils supplement brand InBloom

THE WHAT? Actor Kate Hudson has unveiled her latest venture, a brand of supplements named InBloom and created in collaboration with Syllable, according to a report published by Refinery 29.

THE DETAILS The line comprises five different powders designed to be added to water or smoothies: Essential Elements, Beauty Aura, Brain Flow, Energy Shift and Dream Sleep, made from plant-based, gluten-free, non-GMO ingredients.

Hudson claims the powders can also provide skin care benefits by improving the body’s overall gut function, immune response and promoting good sleep.

THE WHY? With the COVID-19 pandemic ushering in a renewed focus on health and wellbeing, the launch is well timed. As Hudson explained, per Refinery 29, “I wanted to create a powder without synthetic additives, using only premium ingredients. Especially right now, it feels more important to give our bodies vitamins for optimum health and immunity.”

WELLNESS

FASHION

TRAVEL

PROFESSIONAL BEAUTY

JOBS & PEOPLE