THE WHAT? Kenyan start-up, Uncover Skincare has raised US$1 million in a seed round, with FirstCheck Africa, Samata Capital, Future Africa and IgniteXL named as participants, according to a report published by Tech Crunch.
THE DETAILS The beauty brand plans to scale its Kenyan operations and expand into Nigeria early next year. To date, it has raised US$1.225 million to build a data-driven, digital first health and wellness brand, based around African botanicals and designed to appeal to modern African women.
THE WHY? Co-founder and CEO, Sneha Mehta told TechCrunch, “We are using the funding to launch more products, go into additional markets and also double down on our tech and data to effectively produce, reach and market to our audience.”