THE WHAT? L’Oréal-owned Kiehl’s has announced that it has teamed up with Gyrl Wonder, a cross-cultural mentorship program that helps shape young women of color through social impact and career exploration.
THE DETAILS The skin care brand will donate US$25,000 to support the program’s initiatives as well as amplifying its mission throughout 2021 through a multi-faceted partnership that will ‘empower the leaders of tomorrow through skin positivity, self care and professional development.
“Kiehl’s customers identify with the brand’s authenticity and dedication to community,” said Tola Lawai, Founder of Gyrl Wonder. “Gyrl Wonder is the same. We empower our Gyrls to be strong, ambitious, good and true to themselves so that they will also show up in the world as dynamic global citizens. We are thrilled to partner with Kiehl’s to further fuel and amplify each other’s common goals.”
THE WHY? Kiehl’s General Manager, Ramzy Burns explains, “Now, more than ever, it is crucial to equip the next generation of female leaders with the tools and experiences that will ultimately allow them to thrive. Having two daughters, I believe strongly in the impact having a strong mentor can have on young women’s lives. By partnering with Gyrl Wonder, Kiehl’s is committed to donating funds and creating resources and opportunities for these future leaders.”