THE WHAT? Nebula Brands has announced that it has closed a US$50 million Series B funding round led by L Catterton Asia.
THE DETAIL Since its launch in May 2021,China’s leading aggregator of third-party Amazon vendors, the company has built a 50-strong team and built a solid acquisition pipeline.
“Supported by visionary founders and an incredibly talented team, Nebula Brands has developed an efficient acquisition process and promising pipeline within a remarkably short period of time,” said L Catterton Asia Managing Partner Scott Chen. “There are significant opportunities for the company to leverage our operating capabilities, functional expertise, and global presence as we have extensive experience in its key categories. We look forward to partnering with the team to further drive Nebula Brands’ growth and market leadership.”
THE WHY? The investment will enable Nebula Brands to capitalize on the robust growth of Chinese third-party Amazon vendors. Nebula Brands Co-Founder William Wang commented, “The Chinese third-party vendor marketplace is experiencing rapid growth, with the ability to quickly scale and provide high quality products efficiently to Amazon customers across the globe. Hundreds of vendors are ready to evolve into top international brands, and we can help them reach new heights. The model of aggregating Fulfillment by Amazon vendors and strengthening their operations has already proven to be extremely effective in some markets in the west and is set to take-off in China, where Nebula Brands is leading the charge. We are excited about partnering with L Catterton, which brings deep consumer and operational expertise and a fantastic track record of value creation for portfolio companies.”