L’Occitane 1H: Sales up 1.1 percent worldwide, but soaring 22.7 percent in China

L’Occitane 1H: Sales up 1.1 percent worldwide, but soaring 22.7 percent in China

L’Occitane has released a trading update for the six months ending September 30, 2017, revealing phenomenal growth in China. Worldwide, the natural cosmetics group saw net sales rise 1.1 percent (2.3 percent like-for-like) to €548.2 million.

China and Brazil were the group’s fastest growing markets, with local currency sales soaring 22.7 percent and 13.2 percent respectively. In China, same-store sales were up 15.8 percent, with sales via the T-mall platform growing into the triple digits.

“We are glad to see continued growth from the efforts to enchant our customers and widen appeal among different customer segments, especially younger lovers of natural beauty. Through targeted and well-paced marketing campaigns, we look forward to continuing this momentum,” said Reinold Geiger, Chairman and CEO.

 

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