L’Oréal Paris scoops ‘standout drugstore brand’ in TotalBeauty Awards 2015

L’Oréal Paris scoops ‘standout drugstore brand’ in TotalBeauty Awards 2015

TotalBeauty.com has announced the winners of its sixth annual beauty awards. Voted for by readers and editors, the awards single out the crème de la crème of over 2,500 products and brands in five categories: Face, Makeup, Hair, Body and Best Brands.

Benefit was named the Standout Prestige Brand by readers, while the editors singled out Dolce & Gabbana in the same category. Readers voted L’Oréal Paris their favourite drugstore brand for the second year running, while editors picked out CoverGirl.

In recognition of the growing popularity of natural products, this year a new category joined the fray – Standout Natural Brand. Jurlique was the first to receive the editors’ recognition in this new sector, while Burts Bees was the readers’ choice.

 

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