L’Oreal has become the first company to partner with the C40 Women4Climate initiative, pledging to help encourage women from across 10 cities to fight against climate change.

As a founding partner, L’Oréal ‘will mentor young women who develop solutions to limit the impacts of climate change, in each city of C40 that participates in the program.’ Likewise the company is dedicated to sending women from its own company to support future leaders and ‘strengthen their leadership capacities.’

Alexandra Palt, L’Oréal’s Chief Sustainability Officer, said in a statement, “At L’Oréal we consider it strategic to engage with C40 women mayors to empower the next generation of women leaders in fighting climate change. This commitment reflects two of L’Oréal’s major orientations: gender equality and climate protection.
“Women will play a critical role in tackling climate change. It is our responsibility to empower and support them.”

The C40 initiative was created to tackle climate change and to lead the call for action to reduce greenhouse gas emission and climate risks, and connects 90 of the world’s biggest cities, representing more than 650 million citizens and one quarter of the global economy, according to L’Oréal.

Anne Hidalgo, Mayor of Paris and Chair of C40 said, “The private sector is a key partner in the effort to empower women and fight climate change. L’Oréal is the first corporate partner to support the Women4Climate initiative and I am delighted by this cooperation.”