L’Oréal has extended its partnership with Dentsu Aegis Network’s Carat, and Columbus, a digital performance Merkle agency, across Australia and New Zealand.

Together the agencies will oversee the strategy, buying, planning, search and performance capabilities for the beauty giant, with the reported $40 million account including L’Oréal Paris, Maybelline, Garnier, Lancôme, YSL, Giorgio Armani and Viktor & Rolf.

Carat originally held the account in 2013, which was extended in 2017 after it saw off competition from agencies such as Zenith and Wavemaker.