THE WHAT? L’Oréal has named Shelly Chiang Chief Marketing Officer for the Asia-Pacific region, according to a report published by Marketing Interactive citing Chiang’s LinkedIn profile as its source.
THE DETAILS Chiang’s career with the French beauty giant has stretched over some 16 years and multiple roles including Marketing Manager, Media Integration Director and CMO for L’Oréal Taiwan. She will be based in Hong Kong and replaces Daniel Chan.
THE WHY? With years of experience under her belt, Chiang brings a wealth of expertise to the role, including most recently as Digital Director for the L’Oréal Asia-Pacific region, a role she held for just over a year.