L’Oréal to relaunch Helena Rubinstein brand in the UK

L’Oréal to relaunch Helena Rubinstein brand in the UK

Helena Rubinstein is set to return to UK beauty counters after a 16-year hiatus, according to a report published by WWD.

The L’Oréal-owned brand is landing in Harrods later this month with a 330 sq ft space on the department store’s Fifth Floor, where shoppers will be able to browse the range, which spans skin care and make-up as well as enjoy treatments.

“The brand sits well within the Hair & Beauty salon space on the fifth floor, which provides the best location to showcase the exciting products and services that we know our clients are looking for,” Imogen Porter, Skin Care Buyer at Harrods told WWD.

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