Cosmetics retailer Lush Fresh Handmade Cosmetics has launched a free app that enables consumers to search for products based on their mood.
Available for iPhone download, the app contains details of the brand’s full product range and recommends nearest stores based on the user’s location.
Consumers can select their mood from options such as ‘calm,’ ‘confident,’ ‘energised’ or ‘happy.’
A spokesperson for the brand commented, “Our fresh, handmade application allows you to browse our newest innovative products while you’re out and about, working hard or from the comfort of your own home.”
“With our shop locator, you can search for your nearest Lush shop whenever you have the urge for that trademark scent that breezes out of our shop doors; each shop has an individual page with opening times and address information, but you can also find the nearest one to you by GPS.”