Today (July 29) is National Lipstick Day in the US, according to a report published by Allure, and MAC is celebrating in style – or rather its customers will be as the Lauder-owned brand has been running a special promotion in honor of the event.
Since Friday, and ending today, MAC has been giving away a free lipstick with purchases valued at and above US$25. Customers can choose from a range of 8 shades.
MAC’s standalone stores will be honouring the occasion with free lipstick demos, using different effects, colors and finishes to recreate the latest looks. Customers are encouraged to share their lip pics on social media with the hashtag #MACLovesLips.