Having registered 130 patents in 2015, Mary Kay has set a company milestone with more than 1,200 patents for products, technologies and packaging designs in its global portfolio.
“Mary Kay’s patents play a key role in keeping our products competitive and protecting the company’s unique ingredients, formulas, technologies and product designs,” commented Sheryl Adkins-Green, Chief Marketing Officer for Mary Kay Inc. “The company’s global team of scientists utilizes the most advanced skin care ingredients and technology available to ensure that women get what they want – innovative beauty products they can believe in at affordable prices.”
The direct sales giant was awarded utility patents for several skin care technologies and formulations in 2015 including its TimeWise Repair Volu Firm Lifting Serum, TimeWise Body Targeted Action Toning Lotion and TimeWise Repair Volu-Firm Eye Renewal Cream.
Packaging wise, Mary Kay scooped design patents for the following: Cityscape Eau de Parfum and Cologne Spray bottles, Lash Intensity Mascara and TimeWise Repair Volu-Fill Deep Wrinkle Filler.
“The patent process spurs innovation,” added John Wiseman, Vice President and Associate General Counsel for Intellectual Property and Innovation for Mary Kay Inc. “Because we can protect our inventions, we have an incentive to continue inventing great things.”