The winners of Exchange4media’s Indian Marketing Awards 2015 were revealed on Friday. The awards spanned 14 categories, including brand activation, B2B marketing, consumer insight, digital and mobile.
A jury of respected industry experts, headed by Shantanu Khosla, Managing Director – Consumer Business at Crompton Greaves, decided the winners – with multinational brands such as Hindustan Unilever, Procter & Gamble and Reckitt Benckiser all recognized on the night.
IPG Mediabrands was awarded gold in the cause related marketing category for its Reckitt Benckiser Dettol campaign, while PHD India picked up two gongs for its Consumer 360 spot created on behalf of Hindustan Unilever, and Nivea India picked up a bronze in the brand revitalization category
Local players were also recognized, with Godrej awarded the Hindustan Excellence in Print Marketing Award and Emami’s Founder and Executive Chairman R S Agarwal nominated for the lifetime achievement award.