Mum’s the word: Kenya’s MumsVillage launches online shop

Mum’s the word: Kenya’s MumsVillage launches online shop

Kenyan parenting website MumsVillage has launched an online shop to sell mum and baby products, according to a report published on Business Insider by Pulse.

The online community participated in impact investor Gray Matters’ digital acceleration program earlier this year and the e-commerce capability is said to have arisen as a result.

Products sold via the site will include diapers and wipes and personal care products, among others with international brands including Johnson & Johnson and its sister brand Aveeno, PZ Cussons’ Cussons Baby, P&G-owned Pampers, Huggies (Kimberly-Clark) and Unilever’s Lifebuoy. Local brands listed include hair care line Marini Naturals and body care brand Fluffy Buttah.

“The MumsVillageShop meets the need for parents to have a central place to search, select and buy from a wide range of local and global brands, all from the comfort of their homes and offices. The well-known adage ‘It takes a village to raise a child’ is a reflection of our responsibility, in a way, to ensure that the MumsVillage community remains a supportive place to raise families,” CEO Isis Nyong’o Madison told Business Inside by Pulse.

IN CONVERSATION WITH...

FORMULA FRIDAY

STREET TALK

60 SECOND PITCH

WELLNESS

FASHION

TRAVEL

PROFESSIONAL BEAUTY

TOP 100 BRANDS

JOBS & PEOPLE

EVENTS