Naos Bioderma guns for growth in India

Naos Bioderma guns for growth in India

Naos-owned Bioderma is has ambitious plans for the Indian market, according to a report published by Business Standard.

The French inventor of micellar water is hoping to improve its current rate of growth, which stands at 20-25 percent, per Business Standard, through investment in regional infrastructure and pan-Indian expansion.

“We believe, in a country like India, with around 25-30 percent of the overall population residing between age group 18 and 39 years, the cosmetics market is bound to witness healthy growth from this category. The rising disposable incomes, the aspiring and beauty-conscious millennials are expected to drive growth and transform the cosmetics industry in the coming years,” Sanjay Sahu, Managing Director of Naos Skin Care India told Business Standard.

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