THE WHAT? New Avon has partnered with a professional pipeline initiative aimed at young women of color, known as Gyrl Wonder.
THE DETAILS The North American branch of the iconic direct sales brand has donated cosmetics valued at more than US$100,000 to the cause, which aims to equip young women of color with the toolkit necessary to enter a competitive workforce.
Avon also plans to work with Gyrl Wonder for future workshops and internship opportunities.
THE WHY? New Avon CEO Paul Yi explained, “Avon has championed amazing women for over a century, and we are proud to support Gyrl Wonder and the young women of color they champion. The synergy between Avon and Gyrl Wonder makes our partnership an excellent collaboration. At Avon our goal is to celebrate women’s power to make a beautiful and positive impact in the world. We love celebrating the talented and passionate ‘gyrls’ of Gyrl Wonder.”