Nina Dobrev to front Dior perfume campaign

Nina Dobrev to front Dior perfume campaign

THE WHAT? Dior has expanded its relationship with Nina Dobrev, according to a report published by WWD. The Canadian model, who is already an ambassador for the LVMH-owned brand’s beauty unit will also be an ambassador for the Maison’s fragrance arm in the US.

THE DETAILS Dobrev will promote scents created by Francois Demachy, and cites Balade Sauvage as her favourite creation by the well-known Nose, per WWD.

THE WHY? The brand recently premiered a documentary starring its Chief Perfume Creator and Dobrev will help to spread the word. “I’m thrilled to continue my relationship with Dior. It has been a dream of mine as long as I can remember, but the reality has been more beautiful than I could have ever imagined,” Dobrev said in a press release, per WWD.