2015 Lush Prize offers £250,000 to research into animal-free science
The UK-based cosmetics retailer Lush, known for its ethical approach to cosmetics, is now launching their annual competition to reward efforts to eliminate animal testing on cosmetics products, offering £250,000 to the winner. The worldwide 2015 Lush Prize opens...
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Procter & Gamble named Singapore’s most attractive employer
Consumer goods giant Procter & Gamble has been named Singapore’s most attractive employer at the 2015 Randstad Awards, knocking down last year’s favourites, Changi Airport Group and Shell to second and third place. The independent research commissioned by global...
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Women herders in Kenya capitalising on cosmetics industry demand for aloe vera
Women herders in Kenya's semi-arid Laikipia County have broken with tradition to export aloe leaves to European cosmetics firms to boost their incomes. Three hundred women in El Poloi have switched from the age-old occupation of goat-keeping to the far more lucrative...
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Benefit due to launch new makeup products in July
Benefit Cosmetics has announced a selection of new products launching in July. The makeup additions include new mascara, eyeliners and palettes. The popular ‘They’re Real!’ mascara collection is due to include two new shades, Beyond Brown and Beyond Blue. ‘They’re...
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Luxury tanning brand Viva Liberata wins second Queens Award for Enterprise
Luxury self-tanning brand Vita Liberata has won prestigious UK business award The Queen’s Award for Enterprise in International Trade for the second year running. Headquartered in Belfast, the company has experienced 400 percent sales growth in recent years. In its...
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Maybelline aims to attract makeup artist customers in Nigeria
Maybelline New York is holding a beauty master class in Lagos with international makeup artist Bimpe Onakoya as part of a campaign to promote its products among Nigeria’s community of makeup artists. The event is being held at L’Oreal’s Lagos office on April 23 and...
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Kiehl’s supports recycling in schools for Earth Day
In honour of Earth Day on April 22, Kiehl’s is donating 65,000 standardized labels for recycling bins for schools across the US in partnership with non-profit organization Recycle Across America (RRA). Kiehl’s has been an ongoing supporter of RRA, having raised...
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Bobbi Brown teams up with female athletes to prove durability of Long-Wear range
Bobbi Brown Cosmetics has asked four female extreme athletes to sport the brand’s makeup as part of a campaign to prove the durability of its new Long-Wear Eye Collection. The #LONGWEARLIFEPROOF campaign will include raw footage captured of top athletes such as...
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Maybelline expanding it’s presence in Africa
Maybelline New York is expanding its Africa presence by officially launching in Ghana this Friday. The makeup brand, owned by L’Oreal, is holding a launch event at Coco Lounge in Accra where a team of makeup artists dubbed the Maybelline Board of Influencers will...
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German chemicals company BASF launches range of hair styling formulations
German chemicals company BASF has launched a new range of hair styling formulations targeted at cosmetics and personal care manufacturers. The Trends & Textures Box features a set of formulations tailored to meet current hair styling trends. The set includes...
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