Cosmetics maker Shiseido announces new $250M research base
Japanese cosmetics company Shiseido has revealed plans to build a large research and development facility in Yokohama, and is spending US$248 million on the project. With the development of the new plant, Shiseido aims to improve its competitiveness with the goal of...
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L’Oreal teams up with PowaTag to develop mobile commerce
L’Oreal USA has entered into a partnership with mobile commerce platform PowaTag to improve the cosmetics company’s ability to handle smartphone payments. Launched last year, PowaTag app acts as a “mobile wallet”, making it possible for consumers to purchase items...
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Brazilian cosmetics firm Natura lays off 1 percent of work force
Brazilian cosmetics firm Natura announced on Wednesday that it is was laying off 70 of its workers. The redundancies represent just under 1 percent of the firm's 7,000 employees in Brazil. The redundancies are a response to the slow-down of the economy and a drop in...
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Transgender teen Jazz Jennings lands Clean & Clear campaign
Transgender teen activist Jazz Jennings has been appointed as the face of Johnson and Johnson’s Clean & Clear skin care range. Born in Florida, Jennings was diagnosed with gender identity disorder at the age of four and has discussed transgender issues on...
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Dow Corning due to launch new silicon formulations at in-cosmetics
US-based silicon manufacturer Dow Corning has revealed that it will be showcasing two new silicon-based cosmetics ingredients at trade event in-cosmetics 2015. The new innovations due to be showcased at the trade show, which is taking place in Barcelona from April...
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Dove launches campaign to promote its Beauty Bar to Indian consumers
Dove has launched its first campaign in India to encourage consumers to perform daily cleansing rituals using its Beauty Bar soap. The ‘Beauty begins with care’ campaign advert features a group of regular women who were taken to a spa and given a mystery beauty...
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MAC teams up with Brazilian blogger to launch weather-resistant collection
MAC has teamed up with Brazilian beauty blogger Julia Petit to launch a makeup collection that claims to be resistant to humidity. For a country famed for Victoria’s Secret models Gisele Bündchen and Adriana Lima, tattooed 42-year-old Petit may seem like an unusual...
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L’Oreal launches makeup genius app in Australia
L'Oreal is introducing its popular Makeup Genius app to consumers in Australia. The app turns a user's smartphone into a virtual mirror and with facial mapping technology, allows customers to digitally apply over 500 products. Since launching in France, the United...
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Miss Earth beauty pageant launches in Uganda
A beauty pageant aimed at promoting environmental awareness is launching this year in Uganda. The Miss Earth Uganda 2015 competition will involve auditions due to be held in 25 districts across the country, with a winner expected to be announced by August. The theme...
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8,000 visitors due to attend Thai beauty fair
The organizers of a new trade fair which aims to showcase Southeast Asia’s beauty industry have revealed details about the upcoming event. The Thai Cosmetic Manufacturers Association and UBM Asia collaborated to organize Asean Beauty 2015, a new trade show due to take...
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