Patanjali has seen off competition from the likes of Hindustan Unilever to emerge as India’s ‘most trusted’ FMCG company, according to TRA’s Brand Trust Report 2018.

The company beat around 1000 companies to the top spot, including Dabur and ITC, with around 2,500 consumer influencers across 16 cities taking part in the TRA study.

Owner Baba Ramdev took to his Twitter account to announce the news, stating, “Patanjali is India’s number #1 trusted FMCG Brand accordingly to ‘The Brand Trust Report’, India Study 2018 #BTR2018 – @TRA_Research.”