THE WHAT? Perfect Corp is offering brands three complimentary AR/AI Virtual Try-on services to help them reach shoppers while social distancing measures are in place.
THE DETAILS Perfect Corp’s three special digital service programs will include complimentary in-app product listings within the YouCam Makeup app, a self-service web virtual try-on experience for brands with YouCam for Web (subscription is free through July 31, 2020) =, and complimentary license of YouCam A.R.T., a live training service for beauty advisors.
THE WHY? With the global health climate requiring the closure of non-essential stores, retailers and brands are reliant on the digital channel for the foreseeable future. YouCam is hoping to help brands boost user engagement and sales, and therefore, presumably, build its own revenue in turn.