THE WHAT? Procter & Gamble (P&G) has announced new commitments aimed toward advancing Equality & Inclusion across Asia Pacific, the Middle East, and Africa, at its fourth annual #WeSeeEqual summit for the region.
THE DETAILS The beauty giant has committed to actions to advance diversity and equality, including spending a cumulative total of US$300 million by deliberately working with women-owned and women-led businesses across the Asia Pacific, Middle East, and Africa region, from the year 2021 to 2025.
It will also achieve equal representation of female directors behind the camera for the company’s brand advertisements in Asia Pacific, Middle East, and Africa, by 2024.
Another commitment includes improving the accessibility of its brand advertising, including social media content and websites, by making it accessible to people with sight and hearing impairments by 2024.
P&G will also introduce the ‘P&G ReLaunch program’ – to welcome back talented professionals who took a break from the workforce and are looking to restart their careers in STEM roles, with targeted support and development.
THE WHY? Held in partnership with UN Women, the fourth annual regional #WeSeeEqual Summit engaged business leaders, government officials, and personalities in candid conversations around strategic actions that can be taken to advance equality and inclusion.
Magesvaran Suranjan, P&G President Asia Pacific, said: “At P&G, we remain fully committed to creating a world where equal access and opportunity to learn, grow, succeed, and thrive are available to everyone. We believe in the power of our differences and the impact we can make when we come together, united by our shared values and purpose.
“We are making great progress, yet we know there is more work to be done. So we are announcing bold new commitments and expanding existing actions which will enable us to do more. We will continue to use the voice of our company and our brands in forums such as #WeSeeEqual to drive discussion and actions on the issues that matter.”