L’Oréal is working to appeal to online shoppers the GCC-over, with personalised digital experiences such as try-on facilities and virtual consultations, according to a report published by the Khaleej Times.
Nigeria has cut the ribbon on its first castor oil manufacturing firm, according to a report published by The Nation.
Unilever has wound down its Ghana Foundation as part of a wider move to manage its CSR strategy at a global level, according to a report published by Joy Online.
Procter & Gamble’s Nigerian arm has partnered with the SIL Group and Ugee Chemicals to manufacture Ariel detergent and other laundry powders as well as locally produced raw materials under one roof, according to a report published by Vanguard.
Avon Justine has named wheelchair tennis star Kgothatso Montjane as brand ambassador, according to a report published by IOL.
Grooming brand Manscaped has made its debut in the Middle East, launching onto the UAE and Saudi Arabian markets.
Avon Justine has launched a performance-based rewards program in a bid to incentivize its South African sales force.
Dubai’s Emaar is reportedly mulling the sale of its fashion e-commerce business Namshi, according to a report by Reuters.
L’Oréal Middle East has seen an upsurge in online sales of 750 percent since 2018, which is said to be driven by a D2C e-commerce and e-distribution partnership with Dubai-based CNNB Solutions, according to Trade Arabia.
Benefit Cosmetics has promised to donate funds raised via its latest campaign to the Al Jalila Foundation, according to a report published by About Her.