
CJ Olive Young Expands K-Beauty Distribution Through Sephora in Southeast Asia and Hong Kong
CJ Olive Young has expanded its partnership with Sephora, launching its curated K-Beauty Edit concept across Southeast Asia and Hong Kong to strengthen international distribution for Korean cosmetics brands.

Nykaa and L’Oréal Expand Kiehl’s Presence in India with New Skincare Launch
Nykaa and L’Oréal have strengthened their partnership in India with the launch of a new Kiehl’s skincare product, supporting the luxury brand’s expansion in the country’s premium beauty market.

ELEMIS Co-Founder Sean Harrington Joins Lempriere Wells as Partner
ELEMIS co-founder Sean Harrington has joined global investment bank Lempriere Wells as Partner, supporting the firm’s expansion into the US beauty, wellness and longevity markets.

Shiseido Files €2.6 Million Lawsuit Against Shein Over Unauthorised Cosmetics Sales
Shiseido subsidiary Beauté Prestige Internationale (BPI) has filed a €2.6 million lawsuit against Shein in France, accusing the online retailer of unfair competition through the sale of cosmetics outside its authorised distribution network.

French Cosmetics Exports Face Customs Delays in China Amid Trade Tensions
French cosmetics exporters are experiencing customs clearance delays in China, with industry association Cosmetic Valley linking the disruption to growing trade tensions over European fast-fashion import restrictions.

Bandai Targets Asian Cosmetics Market Through Tamagotchi Licensing Expansion
Japanese toy maker Bandai is strengthening its Tamagotchi licensing strategy in China and South Korea, with beauty and fashion collaborations supporting the brand’s international growth.

L’Oréal Travel Retail and Avolta Partner to Accelerate Sustainability in Duty-Free Beauty
L’Oréal Travel Retail and Avolta have signed a joint Sustainability-Linked Business Plan to expand refillable fragrance formats, reduce supply chain emissions and strengthen sustainability practices across the global travel retail sector.

Shein UK Sales Rise 26 Percent to £2.58 Billion, Overtaking Asos
Shein has reported a 26 percent increase in UK revenue to £2.58 billion, surpassing the reported sales of British online fashion retailer Asos as scrutiny intensifies over customs duty exemptions for low-value imports.

Kiko Milano Plans to Double India Retail Footprint by End of 2026
Italian cosmetics brand Kiko Milano plans to double its retail footprint in India by the end of 2026, targeting the country as one of its five largest global markets by 2035 through its partnership with Reliance Beauty and Personal Care.

P&G Partners with McLaren Formula 1 Team to Drive Consumer Engagement Across Asia Pacific
Procter & Gamble has announced a partnership with the McLaren Mastercard Formula 1 Team to strengthen consumer engagement and support category growth across Asia Pacific.

South Korea Launches IP Protection Initiative for K-Beauty Brands Overseas
South Korea is establishing a joint government initiative to protect small and medium-sized businesses, including K-beauty brands, from overseas counterfeiting, trademark squatting and intellectual property infringement.

El Niño Disrupts Indonesian Palm Oil Supply Chains as Rivers Run Low
Severe drought linked to El Niño has reduced river levels across Indonesia’s Kalimantan provinces, disrupting the transport of coal, palm oil and other commodities and increasing logistics costs.

Korean Cosmetics Exports Hit Record US$7 Billion in First Half
South Korean cosmetics exports reached a record US$7 billion in the first half of 2026, rising 27.3 percent year on year as strong US demand continued to drive international growth.

Amorepacific India Creates Premium Division for Laneige and Sulwhasoo
Amorepacific India has created a new Premium Division bringing Laneige and Sulwhasoo under a single business structure and appointed Vidushi Goyal as Business Head.

Birkenstock Enters India’s Personal Care Market with Care Essentials
Birkenstock has launched its Care Essentials foot and body care range in India, expanding the German footwear brand into the country’s personal care market.

Dr.G Expands US Distribution with TikTok Shop Launch
L’Oréal-owned Korean skincare brand Dr.G has launched on TikTok Shop as it accelerates its US expansion and broadens its distribution beyond Amazon.

H&M Beauty Names Sharvari First Brand Ambassador in India
H&M Beauty has appointed actor Sharvari as its first brand ambassador in India as the retailer looks to build its beauty business and strengthen its positioning in the market.

Pakistan Introduces New Tax Rules for Social Media Content Creators
Pakistan has introduced new taxation rules for YouTubers and other social media creators, using assumed earnings based on content views to calculate taxable income where this exceeds their reported remuneration.

Kurly and Amorepacific Partner to Develop Exclusive Beauty Products
South Korean e-commerce platform Kurly has formed a strategic partnership with Amorepacific to develop exclusive products for Beauty Kurly and expand joint marketing initiatives.

Amorepacific Invests in Junevity to Develop Next-Generation Skin Rejuvenation Technology
Amorepacific has partnered with biotechnology company Junevity to develop next-generation cosmetics targeting skin ageing, alongside a strategic investment through its corporate venture arm, Amorepacific Ventures.

&honey Expands US Distribution with Ulta Beauty Launch
Japanese hair care brand &honey has expanded its US retail presence through a nationwide launch with Ulta Beauty, bringing six products from its moisture-focused portfolio to the retailer.

US and China Agree Tariff Cuts Covering US$30 Billion of Goods
The US and China have agreed to reduce tariffs on approximately US$30 billion worth of bilateral trade, with cosmetics among the US products included in China’s tariff-cut list.

Shein Operating Profit Falls 53 Percent in First Results Since IPO
Shein reported a near 53 percent decline in first-half operating profit as rising costs and weaker demand weighed on its first financial results since listing in Hong Kong.

L’Oréal and Nykaa Partner to Invest in Emerging Indian Beauty Brands
L’Oréal’s corporate venture fund BOLD and Nykaa have formed an investment partnership to take minority stakes in high-growth Indian beauty and personal care brands.

Shinsegae Targets US Beauty Market with K-Beauty Retail Platform
South Korean department store group Shinsegae is expanding its international beauty strategy with a three-month K-beauty pop-up in New York designed to introduce emerging Korean brands to the US market.

Sa Sa Forecasts Threefold First-Half Profit Growth as Beauty Sales Strengthen
Sa Sa International expects first-half attributable profit to more than triple to over HK150million(US19.1 million), supported by stronger beauty retail sales across its core Hong Kong and Macao markets.

Nykaa Names Anushka Sen Face of K-Beauty Category
Nykaa has appointed Indian actor Anushka Sen as the face of its K-Beauty category as the retailer strengthens its positioning around Korean cosmetics in India.

India Introduces Vegetarian and Non-Vegetarian Labelling Rules for Cosmetics and Toiletries
India has introduced new packaging rules for cosmetics and toiletry products, including soaps, shampoos and toothpaste, making vegetarian and non-vegetarian origin labelling mandatory.

Macquarie PE Acquires Hwasung Cosmetics and Nowcos for KRW 300 Billion
Macquarie Private Equity has agreed to acquire South Korean cosmetics manufacturers Hwasung Cosmetics and Nowcos for approximately KRW 300 billion (US$216.6 million), expanding its exposure to the K-beauty manufacturing sector.

Indonesia Targets Cosmetics Export Growth as Local Industry Expands
Indonesia’s Industry Ministry is stepping up support for small and medium-sized cosmetics manufacturers as it seeks to increase exports and strengthen the international competitiveness of locally produced beauty and personal care products.

Pakistan Senate Committee Approves General Cosmetics Bill 2026
Pakistan’s Senate Standing Committee on Science and Technology has approved the Pakistan General Cosmetics Bill, 2026, with two amendments, as lawmakers seek to strengthen oversight of cosmetics sold in the country.

Shiseido Sues Aldi China Over LACURA Lookalike Beauty Product
Shiseido China has filed an unfair competition lawsuit against Aldi China over a LACURA makeup primer whose packaging allegedly resembles a product from Shiseido’s prestige Clé de Peau Beauté brand.

Diane Perfect Beauty Expands US Distribution with Target Launch
Japanese hair care brand Diane Perfect Beauty has launched nationwide at Target, significantly expanding its physical and online distribution across the US.

Kevin.Murphy Appoints Elisa Fischer Global CEO to Drive International Expansion
Australian professional hair care brand Kevin.Murphy has appointed Elisa Fischer as Global CEO as it looks to accelerate expansion across international markets.

Amorepacific Targets KRW 15 Trillion in Sales by 2035
Amorepacific has set a target of KRW 15 trillion (US$10.8 billion) in group revenue by 2035 as it builds dermatology-focused beauty, clinical skincare and hair care into new global growth pillars.

Wild Child Laboratories Sued Over Recalled Sunscreen SPF Claims
Australian sunscreen manufacturer Wild Child Laboratories is being sued by Ultra Violette over allegations of misleading and deceptive conduct following the recall of sunscreens that failed to meet their stated SPF protection.

Citigroup to Launch Blockchain-Based Cross-Border Payments for Japanese Companies
Citigroup plans to introduce tokenised deposit-based overseas remittance services for corporate customers in Japan, enabling businesses to make instant foreign-currency transfers outside traditional banking hours.

L’Oréal and Cosmax Partner to Develop Next-Generation Beauty Innovations
L’Oréal and South Korean cosmetics ODM Cosmax have signed a memorandum of understanding to jointly develop next-generation beauty products, ingredients and sensory innovations for the global market.

Hindustan Unilever Raises Investment as It Targets New High-Growth Categories
Hindustan Unilever (HUL) plans to increase capital expenditure from around 2 percent to 3 percent of turnover as it targets faster growth through premiumisation, higher consumption and expansion into new categories.

Pureseoul Partners with Primark to Launch Accessible K-Beauty Mini Mart
UK K-beauty specialist Pureseoul has partnered with Primark to launch an exclusive K-Beauty Mini Mart, bringing diffusion and sister brands from established Korean beauty companies into the value-led high-street retailer.

Japan to Introduce New Tax-Free Shopping Refund System in November 2026
Japan will overhaul its tax-free shopping system from November 1, 2026, replacing immediate tax exemptions at the point of sale with a refund-based system for international visitors.

Yatsen Q2 Revenue Rises 5.1 Percent as Skincare Sales Jump 40 Percent
Chinese beauty group Yatsen reported a 5.1 percent increase in second-quarter 2026 revenue to RMB1.14 billion (US$168.3 million), driven by strong growth across its skincare portfolio.

Australia Approves Kimberly-Clark’s US$40 Billion Kenvue Acquisition with Divestment Conditions
Australia’s competition regulator has approved Kimberly-Clark’s proposed US$40 billion acquisition of Kenvue, subject to the divestment of Kenvue’s Carefree and Stayfree period care brands in the country.

Nykaa Increases Stake in Personal Care Brand Earth Rhythm
Nykaa parent FSN E-Commerce Ventures has increased its stake in Indian personal care brand Earth Rhythm by approximately 25 percent, further strengthening its investment in the digital-first beauty business.

Amway India Targets INR 100 Crore Ayurveda Business with Nutrilite Expansion
Amway India is expanding its presence in Ayurveda with nine new Nutrilite Ayurveda products and plans to build the portfolio into an INR 100 crore category over the next two years.

L’Oréal Appoints Manashi Guha Country Manager for Malaysia and Singapore
L’Oréal has appointed Manashi Guha as Country Manager for Malaysia and Singapore, effective September 1, 2026, as the beauty group strengthens leadership across two strategically important Southeast Asian markets.

Sulwhasoo Opens Ginseng Mansion Pop-Up in Shanghai
Amorepacific-owned Sulwhasoo has opened its Ginseng Mansion pop-up art space in Shanghai, marking 60 years of the luxury skincare brand’s research and development into ginseng-based formulations.

India Looks to Natural Farming and Ammonia as Urea Supply Pressures Mount
India is accelerating efforts to reduce its dependence on urea fertiliser as disruption linked to the Iran war drives up import costs and raises concerns over security of supply.

L’Oréal India Technology Hub Appoints Kaustav Ghosh to Lead Commercial B2B Portfolio
L’Oréal has appointed Kaustav Ghosh to its India Technology Hub in Hyderabad, where he will lead the Commercial B2B portfolio for the group’s omnichannel business across the NASAPMENA region.

Shiseido Expands Prestige Fragrance Portfolio with Global Max Mara Launch
Shiseido has launched the first Max Mara fragrance under its long-term licensing partnership with the Italian fashion house, adding another global fashion brand to its growing prestige fragrance portfolio.
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