Asia & Australasia

2021 Resilience: Finance

2021 Resilience: Finance

If ever there was a test designed to sort the wheat from the chaff, it was 2020. Some emerged from the pandemic’s salient year bigger and better (looking at you Amazon, LVMH), others, not so much. Indeed, 2021’s results provided an instant litmus test into the health of a given company after 2020 had done its worst. From Q1, we could see those who were bouncing back bigger and better and, in contrast, those who were still struggling.

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2021 Resistance: Technology

2021 Resistance: Technology

Pre-pandemic, North America’s digital channel was under developed, especially compared to China and, in some cases, not much has changed. While some have adopted a more sophisticated approach to digital engagement, others have continued to dictate, not engage. This dogged determination to market at, not converse with, their audience won’t wash for long and shoppers have started to scroll on by.

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2021 Resilience: Environment

2021 Resilience: Environment

Throughout 2020, there was much talk of ‘building back better’ and we expected our post-pandemic world to be a green, eco-friendly utopia. However, as 2021 bought renewed lockdowns and restrictions, has our ‘happy ever after’ transpired? Certainly, sustainable beauty is evolving, new targets have been set and we are asking more. We want products with soul and that comes hand in hand with planet-friendly.

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2021 Resistance: Finance

2021 Resistance: Finance

Cast your mind back to early 2020. Did you think COVID-19 would be ‘all over by Christmas’ or were you more inclined to dig in for the long term? Two years on, with several countries grappling with a fourth wave and Omicron surging, the doomsayers aren’t looking so ridiculous and those who decided to ‘wait it out’ rather than pivot are struggling still as restrictions persist far longer than anyone predicted and the end of the pandemic proves elusive.

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2021 Resilience: Manufacturing

2021 Resilience: Manufacturing

Supply chain disruption prompted by pandemic shutdowns has persisted throughout 2021 and only those able to think on their feet and come up with workarounds can thrive in this environment. Investment in local sourcing, safeguarding raw materials supply, local manufacturing hubs, a flexible approach to logistics and the ability to generate power on site have all been crucial for success in the past 12 months.

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