Chanel announces Margot Robbie as face of new scent
Chanel is poised to launch a new scent this fall and has chosen Margot Robbie to star in the campaign, according to a report published by WWD. The French fashion house appointed the actress as its fragrance ambassador back in May and has now confirmed that she will...
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Jo Malone names Star Wars actor John Boyega ‘first London gent’
Jo Malone has named actor John Boyega as its first male global ambassador or, as the The Estee Lauder Companies-owned brand puts it ‘first London gent’. Best known for his leading role in Star Wars, the Peckham-born movie star ‘reverberates with vigour and energy’,...
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Unilever develops Tinder-style decision making app Idea Swipe
Unilever has unveiled its new Tinder-style decision-making app, named Idea Swipe, according to a report by Marketing Week. The app has been designed in order to maximise creativity and ‘create double the impact in half the time and cost’. Using a system much like the...
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Dutch supermarket Ekoplaza to adopt Greenpeace Rang-tan ad
Greenpeace has granted Dutch supermarket chain Ekoplaza permission to use its Rang-tan creative, according to a report published by The Drum. The video, which highlights the dangers of deforestation for palm oil was repurposed by UK frozen food chain Iceland for its...
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Lancôme prepares to launch new fragrance Idôle
L’Oréal-owned Lancôme is preparing to make a splash with its new fragrance, Idôle, fronted by Zendaya Coleman, which is due to launch on August 22, according to a report published by WWD. The scent is aimed firmly at the millennial market and, indeed, was inspired by...
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EU Commission supports move towards digital labelling for cosmetics
The Director of the European Commission has called for Europe’s labelling legislation to be revisited to reflect the new digital solution available to chemical companies, according to a report published by Chemical Watch. Labelling requirements for toys, detergents...
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Boots to open concept store in London
Walgreens Boots Alliance’s UK drugstore chain Boots is set to open a concept store in London’s Covent Garden, according to a report published by The Guardian. The new flagship, which will open this week, features a marble-tiled beauty hall stocked with some 300...
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‘We don’t do gay at Nivea’: FCB resigns from Nivea account over homophobic comments
FCB and Nivea are set to part ways after the Beiersdorf-owned brand rejected an image of men’s hands touching, with a senior Nivea employee reportedly saying that ‘We don’t do gay at Nivea’, according to a report published by Forbes. FCB will work out its contract,...
CLICK HEREUnilever’s Simple stands with Little Mix against online bullying
Simple and Little Mix have teamed up to take a stand against online hate and bullying in a bid to encourage everyone to #ChooseKindness. The Unilever-owned brand has partnered with Ditch the Label, launching an online support hub for those who have been targeted by...
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Unilever looks to DNA profiling in a bid to banish stereotypes from adverts
Unilever is offering its agency partners DNA profiling in an attempt for them to understand their own diversity. The move is hoped to help the multinational further eradicate stereotyping from its adverts, according to a report by the Drum. The company created the...
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