
Balmain teams up with L’Oréal Paris to launch lipstick collection
L’Oréal Paris has drafted in designer of the moment Balmain to create a capsule collection of 12 lipstick shades for its best-selling Color Riche line. The collection will be unveiled at Paris Fashion Week in September. The collaboration marks Creative Director...
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MAC make-up artist starts plant-based beauty trend
MAC cosmetics make-up artist Ellie Costello has launched a new trend on her personal Instagram page for ‘terrarium eyes’, with images shared depicting eye make-up looks using flowers and plants, according to a report by Teen Vogue. Costello, who boasts 11,000...
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L’Oréal withdraws Shu Uemura beauty from UK market
Beauty brand L’Oréal has confirmed reports that the cosmetics brand Shu Uemura will be withdrawing its beauty products from the UK including e-commerce channels. The brand, which sells a favourite eye lash curler as well as make-up and skin care, has been removed from...
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UK cosmetics set to break the £1 billion barrier as selfie generation fuels category’s meteoric rise
Data compiled by market research agency IRI suggest that the UK cosmetics market is close to crossing the £1 billion line, according to a report published by Retail Times. Cosmetics is now the fastest growing category in the UK health and beauty market, says IRI,...
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Soil Association slams Boots, Dr Organic and Faith in Nature for ‘greenwashing’
A national independent survey, released as part of The Soil Association’s Campaign for Clarity, has revealed that 76 percent of consumers feel misled by some labelling on beauty products that purport to contain natural or organic ingredients. What’s more, the UK...
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L’Occitane chooses UK-based social media agency to promote Korean plant-based beauty brand
French beauty brand L’Occitane is ramping up the promotion for its Korean herb-based beauty range Erborian and has appointed a UK-based social media agency to manage its UK paid search account. Threepipe agency will be supporting the range in all paid search, paid...
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PZ Cussons set to ‘woo’ millennials with new Sanctuary launch
PZ Cussons is the latest beauty behemoth to highlight the power of the millennial consumer group, with the announcement of a new Sanctuary sub-brand set for launch in May aimed at 18-24 year olds. Looking to tackle the ‘challenging’ market, the company will be...
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Estée Lauder partners with YouCam Makeup for UK Pure Color Love launch
To celebrate the launch of its Pure Color Love lipstick, Estée Lauder has partnered with smart cosmetic app YouCam Makeup to allow UK consumers to try on all 30 shades in just 30 seconds via the AR and facial mapping technology. The in-store experience will be...
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Unilever launches into lucrative US baby market with Baby Dove
Unilever has announced the launch of Baby Dove, a category extension of its successful Dove and Dove Men+Care ranges, into the US market. Having previously launched in India, the range will include baby washes, lotions and wipes, with the launch supported by a digital...
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Coty launches court bid to monitor online sales of luxury goods
Coty has launched a court case in Frankfurt in a case that, if won, could allow luxury brand owners to decide which outlets can sell their products online. The case comes as brand owners continue to seek legislation that allows them to determine who sells their...
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