L’Oréal targets both salon and at-home hair care markets with new Water Saver beauty tech
L’Oréal has unveiled its new L’Oréal Water Saver sustainable hair care system at CES 2021, which is targeted at both the salon and at-home haircare markets.
Alibaba Cloud teams up with Unilever on next-gen digital marketing initiatives
Alibaba Cloud, the digital technology and intelligence arm of Alibaba Group, has teamed up with Unilever in a strategic initiative that is said to enable Unilever to action next-generation digital marketing campaigns.
L’Oréal’s Brandstorm challenges students to reinvent the beauty shopping experience
L’Oréal has announced the launch of the 29th edition of Brandstorm, its innovation competition for students.
Unilever and Innova Partnerships launch JV to explore self-cleaning surfaces
Unilever and Innova Partnerships are hoping to harness the power of seaweed in order to produce self-cleaning surfaces.
L’Oréal invests in social selling platform, Replika Software
L’Oréal has announced a minority investment in US social selling platform, Replika Software.
LVMH targets digital growth with management reshuffle
LVMH has announced a series of senior appointments across its digital and selective retail arms, according to various reports published by WWD.
Gucci Beauty teams up with Snapchat to launch new Portal Lens as part of Bloom Profumo di Fiori marketing promotion
Gucci Beauty has teamed up with Snapchat to launch a new Portal Lens as part of the marketing promotion for the new Gucci Bloom Profumo di Fiori fragrance.
L’Oréal Paris appoints Visna Lim to Global Chief Digital Officer
L’Oréal Paris has announced the promotion of Visna Lim to Global Chief Digital Officer, and will be based in Paris, according to Marketing Interactive.
THG’s Matthew Moulding to receive £830 million pay-out as e-commerce business soars
Matthew Moulding is set to receive one of the biggest pay-outs in UK corporate history, receiving £830 million in shares as his e-commerce retail business THG hit valuation targets following its stock market flotation.
Keeping up with the pandemic: L’Oréal introduces new digital make-up line
L’Oréal has introduced a new digital-only make-up line that allows users to try out different looks on Google Duo, Snapchat and Instagram using AR tech.
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