Lush Appoints Amity Murray as First Skincare Ambassador
Lush Cosmetics has appointed New York-based holistic esthetician Amity Murray as its first Skincare Ambassador, strengthening the brand’s focus on expert-led skincare education and skin health.
YouTube Partners with Amazon to Expand Shopping Platform
YouTube has added Amazon as an affiliate partner for YouTube Shopping, allowing creators to tag products sold on the e-commerce platform directly within videos and livestreams.
Sephora Launches on TikTok Shop with US Drop Shop Pilot
Sephora is launching on TikTok Shop in the US with Sephora Drop Shop, a new social commerce format offering exclusive monthly beauty product drops directly through the platform.
SEMCAP Beauty & Wellness Leads Investment in Healf
SEMCAP Beauty & Wellness has led a minority investment in UK personalised wellbeing platform Healf to support its international expansion and continued development of its technology and personalisation capabilities.
OLIVE TREE PEOPLE Opens First US Flagship in Los Angeles
OLIVE TREE PEOPLE has opened its first US flagship on Abbot Kinney Boulevard in Venice, California, creating a dedicated retail destination for its waterless beauty portfolio.
Wella Files for US IPO as Revenue Reaches US$2.94 Billion
KKR-backed Wella Company has filed for an initial public offering in the US after returning to profit and increasing annual revenue to US$2.94 billion.
Dyson Launches US$499 AI-Powered Toothbrush with Built-In Camera
Dyson has launched CameraJet, a US$499 AI-powered electric toothbrush featuring an integrated camera designed to improve cleaning between teeth.
Oura Faces Class Action Lawsuit Over Sleep-Tracking Accuracy Claims
Smart ring maker Oura is facing a proposed class action lawsuit alleging that it misled consumers about the accuracy of its sleep-tracking and sleep-stage monitoring technology.
Amazon Faces FTC Lawsuit Over Alleged US$20 Billion Advertising Overcharges
Amazon, FTC, Amazon advertising, Amazon lawsuit, retail media, digital advertising, Sponsored Products, Sponsored Brands, beauty advertising, e-commerce advertising, Amazon Ads, retail media regulation
Oura Targets US$3 Billion IPO at More Than US$16 Billion Valuation
Smart ring maker Oura and some of its existing investors are reportedly seeking to raise up to US$3 billion through a US initial public offering, which could value the health and wellness technology company at more than US$16 billion.
Cottonball Targets Prestige Beauty with Premium Prescription Skincare Model
Cottonball is launching a premium prescription skincare business designed to bridge the gap between clinical dermatology and the prestige beauty market, combining personalised prescribing with luxury brand positioning.
OLAY Names Kelly Rowland Global Brand Ambassador for Super Collection
Procter & Gamble-owned skincare brand OLAY has named Grammy Award-winning artist Kelly Rowland as Global Brand Ambassador, with the partnership centred on its Super Collection
Ulta Beauty Raises 2026 Guidance as Q2 Sales Reach US$3 Billion
Ulta Beauty has raised its fiscal 2026 guidance after reporting an 8.9 percent increase in second-quarter net sales, supported by comparable sales growth, new stores and the acquisition of Space NK.
Thirteen Lune Expands Internationally with South Africa Launch
US beauty platform Thirteen Lune is making its first international expansion through a strategic partnership with Takealot, South Africa’s largest online retailer, with a launch scheduled for Q4 2026.
LG H&H Expands Dr.Groot Across 424 Sephora Stores in the US
LG Household & Health Care has expanded its premium scalp care brand Dr.Groot into 424 Sephora stores across the US, significantly increasing the K-hair care brand’s physical retail distribution in the North American market.
Vacation Appoints Nelson Miranda CEO to Lead Next Stage of Growth
US sun care brand Vacation has appointed Nelson Miranda as Chief Executive Officer, bringing in the former Not Your Mother’s CEO to accelerate the brand’s next phase of growth following investment from VMG Partners.
Target Launches Beauty Studio With 90 Prestige and Global Brands
Target is launching Target Beauty Studio, a new specialty beauty concept featuring more than 1,600 products from 90 prestige, emerging and global brands, rolling out across more than 600 US stores and Target.com from September 10.
Kohl’s Raises 2026 Outlook as Q2 Margins Improve Despite Sales Decline
Kohl’s has raised its full-year 2026 financial outlook after reporting improved margins in the second quarter, despite net and comparable sales both declining 0.9 percent year on year.
Macy’s Appoints Maya Dukes Senior Vice President, Creative and Production
Macy’s has appointed Maya Dukes as Senior Vice President, Executive Creative Director, effective August 31, 2026, as the US department store continues to strengthen its brand under its Bold New Chapter strategy.
US-Canada Tariffs Put Beauty Supply Chains and Affordable Cosmetics Under Pressure
New 50% tariffs on cosmetics traded between the US and Canada are threatening to increase costs across the North American beauty industry, with major companies including L’Oréal and The Estée Lauder Companies exposed through Canadian manufacturing operations.
Regent to Acquire Avon North America, Reuniting Avon Businesses Under Common
Regent has agreed to acquire Avon North America from LG H&H, bringing the business back under common ownership with Avon’s international operations for the first time since the businesses separated in 2016.
Johnson & Johnson Appoints Aviva Wein as Global Vice President of Litigation
Johnson & Johnson has appointed Aviva Wein as Global Vice President of Litigation, succeeding Erik Haas, who will step down at the end of August after almost six years in the role.
Walmart Raises FY27 Outlook as Q2 Revenue Reaches $187.9 Billion
Walmart has raised its fiscal 2027 outlook after delivering second-quarter revenue growth of 5.9 percent to $187.9 billion, supported by growth across its US and international businesses and continued expansion in e-commerce.
Mary Kay accelerates digital transformation with e-commerce, AI and social commerce push
Mary Kay is accelerating the digital transformation of its direct-selling beauty model, expanding its My Shop e-commerce platform, AI-powered beauty technology and social-first initiatives as it seeks to engage a new generation of consumers and Independent Beauty Consultants.
Coty Appoints Soraya Benchikh as CFO Amid Business Transformation
Coty has appointed Soraya Benchikh as Chief Financial Officer, effective September 1, 2026, as the beauty group continues to reshape its leadership and operating structure. Benchikh succeeds Laurent Mercier.
Coty returns to sales growth as Coty.Curated strategy moves into execution
Coty reported 1% year-on-year sales growth in Q4 FY2026, ahead of expectations, as the beauty group begins implementing its Coty.Curated strategic framework to strengthen its core prestige and consumer beauty businesses.
Tower 28 enters foundation category with biggest launch to date
Tower 28 is expanding into the foundation category for the first time with Swipe Serum Foundation, marking the brand’s biggest product launch to date and its first simultaneous global launch.
The Estée Lauder Companies returns to growth as FY2026 sales rise 5%
The Estée Lauder Companies (ELC) reported a return to sales growth and improved profitability for fiscal 2026, with reported net sales rising 5% to US$15.05 billion and organic sales increasing 3%. Fourth-quarter momentum accelerated, with reported sales up 6% and organic sales up 5%.
Target raises 2026 outlook as Q2 sales rise and beauty delivers high single-digit growth
Target Corporation reported stronger second-quarter 2026 results, with net sales rising 5.3% to US$26.5 billion and comparable sales increasing 3.8%, prompting the retailer to raise its full-year sales and earnings outlook.
PROYA partners with Ulta Beauty to expand into US prestige skincare
Chinese beauty brand PROYA has partnered with Ulta Beauty to launch in the US, marking a significant step in parent company Proya Cosmetics’ international expansion strategy.
Ulta Beauty appoints PacSun CEO Brieane Olson to Board
Ulta Beauty has appointed PacSun CEO Brieane Olson to its Board of Directors, effective August 31, 2026, adding more than two decades of specialty retail experience to the beauty retailer’s leadership.
River Associates acquires personal care manufacturer Diamond Wipes
Private equity firm River Associates has acquired Diamond Wipes, a North American contract manufacturer of wet wipes and liquid-fill personal care products.
Alix Earle invests in beauty-from-within wellness brand Cymbiotika
Cymbiotika has secured an investment from creator Alix Earle, expanding its roster of high-profile backers as the science-backed wellness brand builds its presence in the beauty-from-within category.
Kim Kardashian joins Broc Shot as brand advocate for skin health supplement
Broc Shot has named Kim Kardashian as a brand advocate, strengthening the supplement company’s positioning at the intersection of skin health, beauty and wellness.
Cocokind founder and beauty creator launch collagen snack brand Mimitime
Cocokind founder Priscilla Tsai and beauty creator Ava Lee have launched Mimitime, a collagen-infused konjac jelly brand that aims to bring the Korean functional snack format into the US beauty and wellness market.
Alex Cooper to shut Unwell beverage line after short-lived Nestlé partnership
Alex Cooper’s Unwell Beverage Co. is reportedly set to cease production, bringing an end to the beverage brand roughly a year after its launch in partnership with Nestlé.
PayPal in talks over potential US$53 billion sale to Stripe and Advent
PayPal is reportedly in talks to sell itself to payments company Stripe and private equity firm Advent International, following a takeover proposal made in July.
US Court Upholds End of De Minimis Tariff Exemption
The US Court of International Trade has rejected a challenge to President Donald Trump’s suspension of the de minimis tariff exemption, allowing the administration to continue collecting duties on low-value imports worth US$800 or less.
Henkel Recalls Schwarzkopf Professional Osis Grip Over Packaging Risk
Henkel has issued a voluntary recall of selected batches of Schwarzkopf Professional Osis Grip 200ml in the US due to a packaging defect that could cause the product to leak under pressure, creating a potential explosion risk.
Kimberly-Clark Appoints Suzana Blades as General Counsel Ahead of Kenvue Acquisition
Kimberly-Clark has appointed Suzana Blades as Senior Vice President and General Counsel, effective September 1, 2026, as the company prepares for its pending acquisition of Kenvue.
Hims & Hers Q2 Revenue Jumps 38% as International Expansion Accelerates
Hims & Hers Health reported 38% year-on-year revenue growth in Q2 2026 and raised its full-year sales outlook, supported by accelerating US growth, international expansion and a growing subscriber base.
QVC Emerges From Bankruptcy After Cutting Debt by US$5 Billion
QVC Group has completed its Chapter 11 restructuring, emerging from bankruptcy with approximately US$5 billion less debt as it seeks to reposition the business around streaming, social media and digital commerce.
Kenvue’s Beauty Sales Rise 5.1% as Neutrogena and OGX Drive Q2 Growth
Kenvue reported continued momentum in its Skin Health and Beauty business in Q2 2026, with sales increasing 5.1% year-on-year and organic growth reaching 3.7%.
Edgewell Personal Care Returns to Organic Growth as Q3 Earnings Beat Expectations
Edgewell Personal Care returned to organic sales growth in its fiscal third quarter, with adjusted EPS and adjusted EBITDA exceeding expectations, supported by an improved performance in North America.
Ashland Explores Potential Sale Following Takeover Interest
Speciality ingredients supplier Ashland is reportedly exploring a potential sale after attracting takeover interest from strategic and financial buyers, including several major private equity firms.
DSM-Firmenich Agrees US$33 Million Settlement in Fragrance Antitrust Case
DSM-Firmenich has agreed to a US$33 million settlement with direct purchasers to resolve claims against the company in US litigation alleging price fixing in the fragrance ingredients market.
Amazon Loses Bid to Block Perplexity’s AI Shopping Tools
A US appeals court has overturned a temporary ban preventing Perplexity from using its AI-powered agentic shopping tools on Amazon, in a closely watched case over how AI agents can access and transact on e-commerce platforms.
Shopify Raises Q3 Expectations After Q2 Revenue and Profit Beat Forecasts
Shopify issued a stronger-than-expected third-quarter outlook after second-quarter revenue and adjusted profit both came in above market expectations.
The Honest Company Raises 2026 Outlook as Personal Care and Wipes Drive Organic Growth
The Honest Company reported 6.7% organic revenue growth in the second quarter of 2026, driven by its wipes and personal care portfolio, prompting the company to raise its full-year outlook.
Estée Lauder Heir Ronald Lauder Scales Back Activities
Ronald S. Lauder, the billionaire cosmetics heir and former director of The Estée Lauder Companies, is reducing a number of his long-standing external commitments, including his political activities.
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