
The Estée Lauder Companies launches AI-powered beauty app for visually impaired users
The Estée Lauder Companies (ELC) has launched its Voice-Enabled Makeup Assistant (VMA), AI-powered beauty app for visually impaired users.

Tech in 2022 – can’t touch this
What were we expecting of technology in 2022? Well, after the dominance of internet shopping over the prior two years, more of the same, with bells on. All bets were on livestreaming, already a dominant trend in China, booming in the west.

Bed, Bath & Beyond Customer and Technology Chief resigns days after data breach
Bed, Bath & Beyond has announced that its Chief Customer and Technology Officer, Rafeh Masood will leave the company on December 2, 2022.

ShopMy raises US$8 million in series A funding; affiliate marketing platform to scale engineering product and design
Affiliate marketing platform ShopMy has raised US$8 million in Series A funding, with the round led by Granite Telecom Chief Operating Officer Rand Currier, as well as a group of private investors, according to WWD.com.

Bed, Bath & Beyond investigates data breach
Bed, Bath & Beyond has revealed that it has suffered a data breach, according to a report published by Reuters.

Essence Makeup makes its debut in the gaming space
Essence Makeup has announced the launch of its first campaign in the gaming space with an activation on global streaming platform Twitch.

Macy’s launches digital marketplace
Macy’s has launched a digital marketplace on its macys.com website providing customers with a curated assortment of new brands, merchandise categories and products from third-party merchants and brand partners.

Modiface names new CEO as Aarabi steps down
L’Oréal-owned ModiFace has named Jeff Houghton as its Chief Executive Officer, effective October 1, 2022. A three-month transition period will take place, ending January 1, 2023.

Maybelline makes eyes at casual gamers with Zynga partnership to promote mascara
Maybelline has become the first beauty brand to partner with gaming platform Zynga, according to a report published by Glossy. The L’Oréal-owned make-up brand is hoping to reach ‘hyper casual’ gamers with a game titled Maybelline Mascara Merge, which will be available across Zynga’s games.

Sephora settles for US$1.2 million in Californian privacy case
LVMH-owned Sephora has agreed to pay out US$1.2 million and agree to an injunction to settle a lawsuit that charges the beauty retailer with selling customers’ data without their consent, according to a report published by NBC News.
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