Republic of Korea
Sulwhasoo is a skincare brand sold under the AmorePacific umbrella and is sold in 11 global locations. Launched in 1966, Sulwhasoo’s ingredients are based on Korean herbal medicines.
CEO: Suh Kyung-bae
CFO: Hyunchul Hwang
Despite steadily dropping a place for the past three years, Sulwhasoo was said to have helped boost beauty revenue for AmorePacific’s Q1 2019 results – could this help the brand continue to climb going forwards?