THE WHAT? The Estee Lauder Companies has announced the promotion of Daniel Mahler to Executive Vice President, Global Transformation and Category Leadership, effective immediately.
THE DETAILS Mahler has led a broad spectrum of strategic enterprise-wide change priorities at the company, including co-designing and operationalizing ELC’s integrated Transformation model.
He joined ELC as Co-Chair, Global Transformation Committee in 2020 from global management consulting firm Kearney.
THE WHY? Fabrizio Freda, President and CEO, commented, “Our unique Transformation capability is an industry-first approach to enabling the continuous evolution of our business into the future. Daniel is a dynamic leader with a unique ability to align stakeholders and translate ideas into action. Under Daniel’s leadership, Transformation is accelerating ELC’s business in priority high-growth areas and strengthening our ability to strategically pivot and win with consumers.”