Ulta Beauty launches the Muse 100 grant; honors black voices in beauty

Ulta Beauty launches the Muse 100 grant; honors black voices in beauty

THE WHAT? Ulta Beauty has announced the launch of the Muse 100 grant, which celebrates 100 inspiring black voices in beauty. 

THE DETAILS Each of the 100 recipients will be awarded a Muse 100 grant to ‘further their impact,’ with the award recognising attributes such as vision, leadership, and the ability to stimulate change, uphold values and champion inclusivity. 

The honorees will be given US$10,000, to a total of US$1 million from Ulta, which is in addition to the $25 million DE&I commitments.

The recipients will also feature on Ulta’s social media channels. Winners include Raisa Flowers, Yene Damtew and Kellie Brown. 

THE WHY? The new grant is another part of the retailer’s MUSE platform – Magnify, Uplift, Support, and Empower Black voices in beauty – and is said to be a ‘tangible way’ for Ulta to actively champion diversity, equity, and inclusion. 

Tracee Ellis Ross, DE&I advisor at Ulta Beauty, CEO and founder of PATTERN Beauty, “I’m excited and consistently encouraged by Ulta Beauty’s continued commitments. The MUSE 100 demonstrates a significant evolution of Ulta Beauty’s mission to uplift Black voices. By shining a light on these inspiring changemakers, we empower Black communities and continue the important work of fostering foundational change.”

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