US singing sensation Ariana Grande launches second fragrance

US singing sensation Ariana Grande launches second fragrance

Ariana Grande, US singer, has announced the launch of her second fragrance, named Frankie after her brother.

A limited edition fragrance, the scent is said to be gender neutral and has notes of pink pepper, apricot, wild orchid, cedarwood and musk. Priced at $49 for 50ml from ulta.com, the fragrance is housed in a silver geometric-shaped bottle and comes adorned with a black pom pom accessory.

While its been said the storm of desire for celebrity endorsed beauty and fragrance products has taken a hit in recent years, it seems Grande is set to profit from whatever life the market still has left. Indeed, the fragrance is her second, following on from the recent launch of her first scent Ari, which went on sale in September, 2015. Meanwhile the US singer has also collaborated with make up giant MAC and was announced as the face of Viva Glam in October, 2015. Grande also co-created a line of lipsticks and lip glosses with the company, off which all proceeds go to people living with HIV and/or AIDS.  

 

 

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